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The Proposal of Communication Mix for the Event Hip Hop Kemp
Škrlant, Jan ; Kejklíčková, Petra (referee) ; Navrátilová, Ludmila (advisor)
This bachelor thesis is focused on the communication mix of the specific event Festivalpark company. The first part contains explanations of the theoretical knowledge related to the topic. The second part is focused on application of these knowledge and analysis of existing communication mix. Based on the findings own proposals of communication mix are created in the last part of the thesis to improve marketing communication for next years of the event.
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Proposal of Communication Strategy (for real company, organizaci)
Tuč, David ; Kruliš, Vladimír (referee) ; Šimberová, Iveta (advisor)
The diploma thesis concerns a creation of communication strategy for multimedia festival named Lumirova triska 2009. The work includes a summary of basic marketing approaches towards the communication strategy creation, description of its application, former communication analysis and an overview of the current state on the market of festivals involving advertising creation, as well as proposals for communication improvement, managing model of the event and an effectivity assessment from the economical point of view.
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Support for Organization of Festival Contests
Pavelek, Miroslav ; Kolář, Martin (referee) ; Křivka, Zbyněk (advisor)
This bachelor thesis is focused on making supporting information system for organization of contests on Animefest festival. It is a web application based on framework Django written in Python language. The system will replace the current web solution and will have new functionalities. For system administrator it provides the creationg and managing new contests and also for managing entries. Contestants will have the possibility to register to the contest and manage their entries.
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Management of Exhibition Sites for a Festival
Duchoň, Radek ; Klobučníková, Dominika (referee) ; Křivka, Zbyněk (advisor)
The aim of this work is to create a new information system for the management of exhibition spaces at the festival called Animefest. The web application is implemented in Python using the Django application framework. The system uses a vector map in SVG format for the definition and representation of spaces. The created solution also provides its own system for recording the history of changes in the database. The system will allow festival organizers to catalog spaces and preserve the history of cooperation with various partners.
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Information System for Film Festival
Kupka, Stanisław ; Jonszta, Václav (referee) ; Koch, Miloš (advisor)
Film is cultural piece which has quickly become as phenomena of Twentieth Century. Film festivals are celebration of all spectrum of works and theirs authors. Festivals contributes to development of film industry and cinematography. Endeavor to improve organization's effectiveness of this social event can be done by establishing an information system which can help to reach higher attendance and satisfaction of visitors.
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Gamification for Festival Organization Support
Došlík, Tomáš ; Kocman, Radim (referee) ; Křivka, Zbyněk (advisor)
This bachelor thesis deals with the creation of a new module to be used in an already existing information system used for the organization of Animefest festival. The goal of this module is to create an interface for an effective evaluation and awarding of its users, the festival organizers. This is done with the use of gamification techniques. The purpose of this project is to help increase motivation for organizers' volunteer activities and for the improvement of their user experience.
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NEWkus - Sara and Bara
Wollasch, Sara ; Olivová, Kateřina (referee) ; Klodová, Lenka (advisor)
The bachelor's thesis presents a series of events of the artistic duo NEWkus. Artistic duo NEWkus deals with transformation of relationships and solid definition of the concept of a NEWkus’s body. It copes with the isolation which was caused by the coronavirus pandemic and with the apathy caused by the monotonous lifestyle in an enclosed space with still the same person and the impossibility of meeting within the duo NEWkus. Thanks to our series of events in the home environment, the group is aware of its own existence on a much wider scale, it finds that it is not only two-member, that its structure is more extensive. The series of realized events is built on the border of social and artistic experiment and intimate realism. The whole experience is screened in a single space, as part of a festival called Dny NEWkusu (The NEWkus Days). The space consists of an object inspired by a screen,which inner surface is adapted to the image and needs of both authors..The spectator is thus allowed to meet the story that will be presented from many points of views during the festival and thus provide an opportunity to mingle with the body of NEWkus in real time and space.
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NEWKUS - Bara and Sara
Smékalová, Barbora ; Alster, Darina (referee) ; Klodová, Lenka (advisor)
The diploma thesis consists of a series of events by the art duo NEWkus. The NEWkus art duo deals with the transformation of relationships and the overall definition of the NEWkus body concept. It copes with the isolation caused by the coronavirus pandemic as well as with the apathy caused by the monotonous lifestyle in an enclosed space with the same person and the impossibility of meeting within the NEWkus duo. Thanks to a series of events in the home environment, the group is aware of its own existence on a much wider scale, it finds that it is not only two-member, that its structure is more extensive. The series of realized events is built on the borders of social, artistic experiment and intimate realism. The whole experience is screened in a single space, as part of the NEWkus Days festival. The space is defined by an object inspired by a screen, the internal environment of which is adapted to the image and the needs of both authors. The spectator is thus allowed to meet the story, which will be presented from many angles during the festival and will provide the opportunity to blend with the body of NEWkus in real time and space.
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Support for Planning and Organizing of a Festival
Pokorný, Karel ; Burget, Radek (referee) ; Křivka, Zbyněk (advisor)
The goal of this thesis is to design and implement an interface of a module for Drupal (content management system). The design is mostly created according to introduced principles of the community, thus there is a need to use some data from other parts of the system. The module is going to help to organizators of the festival with the shifts creation and management. The user interface is created with emphasis on fine usability on mobile devices.
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